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Suburban Malls

Downtowns

Existing Bus Routes

Passenger Rail/BRT

Shuttle Buses

Park and Ride

Tourist Attractions

Bus Information

Global Positioning Sys.

Intelligent Transp.

Bus only lanes

Computer Networking

Bus Information Computer

60 computer terminals and printers to start with, to be placed at key points along routes. Each one is updated in real time in conjunction with the global positioning system and inputting by transit workers. Networking will coordinate bus / train / airplane / shuttle transfers with easy to use menus. A central computer connects all terminals using the existing telephone system.




Advertising to be funded by commerce.

Examples: 24 hour stores to pay for television ads, in exchange for ads on the sides of buses. Auto companies to get more people to the auto show. Airlines to get more people to use metro airport.

Subliminal Messages: Behind a SMART bus is a famous grocery store, stadium, or fast food restaurant and on the bus is a friendly driver offering safe and reliable bus service. Companies know these are effective and will pay for them.

A disadvantage turned into an advantage: Many people will think it's unfair they are not on the 24/7 bus lines. If companies and those who live on these lines fully support them, then no one will think it's unfair. It will be stupid for those on the 24/7 lines not to pay more because of the large profits these buses will provide.


Amtrak trains and the proposed Woodward Ave trolley

Amtrak trains connect directly to frequent 24/7 bus routes to lower costs. Mass transit advocates want a trolley built along Woodward Ave. to promote economic growth where it is needed as opposed to building freeways which promotes costly new developments requiring new schools, larger secondary roads and uses up more farmlands and wildlife areas. The connecting buses will work to ensure high rider-ships by increasing transfers from one transit line/system to another.




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